Compare · checked 27 Oct 2026
AdLib vs Gethookd: ad library API and MCP compared
Gethookd is a Meta ad research and AI creative tool with an API and MCP on its higher plans. AdLib is an API and MCP over twelve ad platforms with webhooks, published credit costs and documented signals.
Gethookd is built for e-commerce brands and agencies researching Meta ads, with AI tools to clone and script ads. It also sells API and MCP access so AI agents can search its Meta ad library. AdLib is an API and MCP first, across twelve ad platforms, for developers and companies building on ad data.
At a glance
| AdLib | Gethookd | |
|---|---|---|
| Built for | Developers, companies, AI agents | E-commerce brands and agencies, plus an API |
| Ad libraries | Meta, Google, YouTube, Google Play, TikTok, LinkedIn, Pinterest, X, Snapchat, Apple App Store, Amazon, Microsoft Bing | Meta (TikTok not included today) |
| API and MCP access | Every plan, including Free | Team and Agency, or Starter and Pro billed yearly |
| MCP | Hosted, OAuth | Hosted, bearer token, 58 tools |
| Change events | Watchlists: signed webhooks, Slack, Discord, email digests | On the roadmap; poll Brand Spy |
| Ad stage signals | derived.stage testing, scaling, proven from published rules |
Performance score and spend range score, method not published |
| Spend | Not modelled | Spend range buckets |
| History | Archive since Oct 2026, versions, removed ads | Inactive ads searchable; archive start not stated |
| Domain to advertiser | All twelve platforms, brand families, confidence | Brand search |
| Batch jobs | Yes, with completion webhook | No |
| Credit cost | Published per ad and per call | Per result; rate not published |
| Entry price | Free: 5,000 credits a month. Then $29 for 25k | $79 a month for 400 credits, or $19 a month billed yearly for 50 |
Where AdLib is different
- Twelve ad platforms in the same MCP call. TikTok, Google, LinkedIn, Pinterest and X come back in the same schema as Meta.
- Push, today. Put brands on a watchlist and receive an event when they launch, pause, edit or lose an ad. Gethookd lists webhooks as planned.
- Signals you can explain.
derived.stagecomes from signals with published rules:long_running(over 30 days),still_running_90d,scaled(3 or more variants),wide_reach(EU reach of 100,000 or more) andmulti_country(5 or more countries). You can show those facts to a client. - Costs you can calculate. Every endpoint has a published credit price, and empty results and failures are free.
- Domain resolution and CSV. Start from a store's domain, get its accounts on twelve platforms, and export any result with
output=csv.
When Gethookd is the better pick
If you are an e-commerce team that wants a research app, Gethookd gives you search, a swipe file, Brand Spy tracking and AI ad cloning in one place, from $19 a month billed yearly. Its /explore endpoint has filters AdLib does not offer, such as niche, landing page technologies and video length. It also transcribes ads, which AdLib does not.
Sources
- Gethookd homepage and pricing, API page, OpenAPI spec
- Gethookd MCP page and MCP setup guide
All checked 2026-10-27. Prices and features change; check their site before deciding.
Questions
- Which platforms does Gethookd cover?
- Meta placements in practice: Facebook, Instagram, Messenger, Threads and Audience Network. Its homepage says TikTok is not included today. AdLib covers Meta, Google, YouTube, Google Play, TikTok, LinkedIn, Pinterest, X, Snapchat, the Apple App Store, Amazon and Microsoft Bing.
- Which Gethookd plans include the API and MCP?
- The Team ($79 a month) and Agency ($129) plans, and Starter and Pro only when billed yearly. AdLib includes the API and hosted MCP on every plan, including the free one.
- How does Gethookd score ads?
- It returns a performance score (such as testing, scaling or winning) and an ad spend range score, without a published method. AdLib's derived.stage (testing, scaling, proven) and derived.signals follow published rules from public facts, and it does not model spend.
- Does Gethookd send webhooks?
- Not yet. Its API page lists webhooks on the roadmap and recommends polling. AdLib watchlists send signed webhooks, Slack or Discord messages and email digests.