See your competitors' Amazon ads, product by product.

Amazon's EU ad library lists who advertised which product, to how many people and in which countries. AdLib makes it searchable by brand, links every ad to its ASIN and keeps the reach data that Amazon drops when an ad ends.

  • Amazon sellers and brands
  • Retail media agencies
  • E-commerce analysts

The problem

  • Amazon's library has no API

    The ad library is a web page for one store at a time. There is no export and no way to follow a brand over time.

  • The reach data disappears

    Amazon shows reach per country only while an ad runs. Once it ends, the breakdown is gone from the library.

  • Sponsored ads are invisible elsewhere

    Meta and Google libraries show nothing of what a brand spends inside Amazon, although that is where many e-commerce budgets go.

How it works with AdLib

  1. 01

    Search a brand's Amazon ads

    By advertiser or keyword, in every EU store or one country. Countries without their own store, like Austria, are searched in the store their shoppers use.

    curl "https://api.adlibapi.com/v1/search?advertiser=Samsung&platform=amazon&country=DE" \
      -H "X-API-Key: $ADLIB_API_KEY"
  2. 02

    Read the ASIN and the reach

    Each ad links to the product page it promotes, with reach ranges in total and per country, the targeting methods (search terms, location, audiences) and who paid.

    curl "https://api.adlibapi.com/v1/ads/amazon:<id>" \
      -H "X-API-Key: $ADLIB_API_KEY"
  3. 03

    Keep the data while the ads run

    Put the brand on a watchlist. We record each ad and its country breakdown while it runs, so the data survives the end of the campaign.

    curl -X POST https://api.adlibapi.com/v1/watchlists \
      -H "X-API-Key: $ADLIB_API_KEY" -H "Content-Type: application/json" \
      -d '{"advertisers": ["amazon:Samsung Deutschland"], "email_alerts": true}'

What it costs

Amazon ads cost the same as Meta ads. The free plan covers 5,000 a month.

See plans and credit packs
Amazon ad
1 credit
Watchlist checks
Included in the plan
Empty results
Free

Questions

Which Amazon stores are covered?
The EU stores in Germany, France, Italy, Spain, the Netherlands, Poland, Sweden, Belgium and Ireland. Amazon publishes the library because of the EU Digital Services Act; there is none for the US or UK.
Can I see how many people saw an ad?
Amazon publishes reach as ranges, in total and per country, while an ad runs. AdLib keeps them after the ad ends.
Does AdLib estimate Amazon ad spend?
No. Amazon does not publish spend, and AdLib only returns what the platforms publish.

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Other use cases