Every ad an app runs, from the App Store to YouTube.
Apple's Ad Repository, Google's Play and YouTube placements and the install ads on Meta, TikTok and Snapchat, searchable by developer or app and in one format. Without an enterprise contract.
- User acquisition teams
- Mobile game studios
- App growth agencies
- App intelligence products
The problem
App ads live in five different places
App Store search ads sit in Apple's repository, Play and YouTube ads in Google's Transparency Center, install ads in the Meta, TikTok and Snapchat libraries. Each has its own search.
The suites are priced for enterprises
App intelligence suites start at contract prices. A small UA team that wants to see a competitor's creatives has no self-serve option.
Creatives rotate fast
UA teams test new creatives weekly. Without history you cannot see which ones a competitor kept and which it dropped after a few days.
How it works with AdLib
- 01
Find a competitor's App Store ads
Search by developer or app name. Each ad has its placement (search results, Today tab, product page), format, dates and screenshots.
curl "https://api.adlibapi.com/v1/search?advertiser=Temu&platform=apple&country=DE" \ -H "X-API-Key: $ADLIB_API_KEY" - 02
Add their Google Play and YouTube ads
Google's Transparency Center shows where an ad ran. platform=play and platform=youtube return only those placements.
curl "https://api.adlibapi.com/v1/search?domain=temu.com&platform=play" \ -H "X-API-Key: $ADLIB_API_KEY" - 03
Compare the creatives
The features endpoint measures video length, aspect ratio and cuts and reads the text on screen, so you can see what a competitor's winning formats have in common.
curl "https://api.adlibapi.com/v1/ads/apple:000860baaa6f1d520b0c16e20c511185/features" \ -H "X-API-Key: $ADLIB_API_KEY"
What it costs
The free plan's 5,000 credits a month cover a few thousand App Store ads; Starter ($29) adds daily watchlists.
See plans and credit packs- App Store, Meta, TikTok, Snapchat ad
- 1 credit
- Google Play or YouTube ad
- 2 credits
- Creative features
- 2 credits per ad, repeat calls from storage
- Watch a competitor's accounts
- Included in the plan
Questions
- Can I see Apple Search Ads of other apps?
- Yes, for the EU: Apple publishes App Store ads shown in EU countries in its Ad Repository, and AdLib reads it with placement, format, dates, screenshots and which targeting was used. Apple publishes no repository for the US.
- Are Google Play ads included?
- Yes. Google's Ads Transparency Center lists ads with the surfaces they ran on; platform=play returns the ones shown in Google Play, worldwide.
- Do I get impressions?
- Where the platform publishes them: Snapchat reports impressions per EU country, Meta EU reach. Apple and Google publish no numbers for commercial ads, and AdLib does not estimate them.